Skip links

Stay Cal Hospitality strengthens its real estate development division with the appointment of Cole Strombom.

Stay Cal Hospitality CEO Hiten Suraj looks to accelerate the real estate development division through both organic growth and acquisition.


SAN MATEO, CA (June 8th,2020) – Cole Strombom brings 5 years of leadership experience with SWENSON, to his new role at Stay Cal Hospitality.

Cole’s expertise in real estate will further drive Stay Cal Hospitality`s ongoing transformation into consumer-centric hospitality & real estate brand with distinctive hotels across Northern California.



A second-generation hotelier, Stay Cal’s CEO & President Hiten Suraj is redefining and raising the bar for the select-service hotel industry.  As the company celebrates 40 years of hospitality, Suraj has embarked on a strategic campaign to introduce savvy design aesthetics; high-touch, high-tech services, enhance cleaning habits due to the current pandemic; and a plethora of value-added amenities to new and existing hotels within the brand’s growing portfolio.

Complimentary amenities include parking, a warm breakfast, and WIFI.  Within the stylish guest rooms, travelers will find flat-screen televisions with cable service, refrigerators, microwaves, coffee makers, and bespoke bathroom products.



Suraj explains, “Cole brings his immense depth & experience to our real estate development division and we are excited to have him join the next phase of our growth”. 



Mr. Strombom is a licensed Real Estate Broker, possesses a Bachelor of Science in Business Administration with a concentration in Management from Sonoma State University.

He has spent over 5 years working at SWENSON, one of the largest family-owned real estate development and construction firms in the Bay Area.

Mr. Strombom will be leading and managing all facets of real estate investment & development at Stay Cal Hospitality. He will start by overseeing the construction of Holiday Inn Suites, Sunnyvale, located in the heart of Silicon Valley followed by Courtyard By Marriott in Pittsburgh, California.

“I am excited to join Stay Cal Hospitality and look forward to playing a key role in the company’s strategic growth & real estate development initiatives.” Cole Strombom.

Outside work Mr. Strombom enjoys spending time with his family, traveling, and playing sports.


About  Stay Cal Hospitality 

Stay Cal Hospitality is a collection of independent lifestyle hotels as well as branded select-service hotels in partnership with Marriott and IHG.  Stay Cal Hospitality currently operates seven hotels in prime destinations throughout California including Half Moon Bay. Several other properties will open within the next year. “It’s all about making business pleasurable and play priceless,” says Suraj.

For more information about Stay Cal Hospitality, please visit, write to us on [email protected] or call 1-650-372-5151.